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How to Block Spam Traffic from Google Analytics to Reduce the Bounce Rate

How to Block Spam Traffic from Google Analytics to Reduce the Bounce Rate?

Do you see some spam traffic to your website and they make the bounce rate high? Don’t worry, it’s normal for all website owner, you can block them in few easy steps. They are some auto bot or spammer who bounce traffic from your website.

I agree that, having loads of spam traffic with high bounce rates make your website as low informative and they may cause the rank down in SERPs. So, I am writing few easy steps to help you to block low quality referring sites from your Analytics Account.

Google Analytics Report

These spam traffic referrals generally look like:

slow-website.xyz

Example.xyz

Example.ddd

example.abc etc.

Example. Cf

77947510-1.compliance-brian.xyz

77947510-1.compliance-george.xyz

77947510-1.compliance-ivan.xyz

And may be recently you are getting some traffic like “Copy this url and Vote for Trumph”

 

Is it the same case you are facing with your traffic sources/ referral?

If the bounce rate is high in your Google Analytics, you can check it from traffic referral sources.

To check the low quality referrals you have to go to>

Acquisition > All Traffic View > Referral

Go To Reporting and click on Acquisition, then go to All Traffic click on Referrals to check which website’s are referring you most and causing the bounce page views. You can select the number to view in list from the bottom of the page.

 Google Analytics Report

Now, check and make the list of spam traffic referrals to your website. You are almost ready now, click on Admin and then go to filter section from Google Analytics.

Google Analytics ReportClick +Add Filter on Red Colored Tab.

  • Choose “Create a new filter”
  • Enter The “Filer Name”. You can put the website url to make it easy to understand later when you recheck in future.
  • Choose “Custom”
  • Select “Exclude” and select Filter Filed “Referal”

Enter the Filter Pattern, you can simply put the url. For example: slow-website.xyz

Google AnalyticsAfter all the above steps are done, click the Save Button. Now you will see that your filter has been added.

Congratulations, you won’t see any traffic from the website which you have blocked now, you can use the same process to block any traffic referral which you don’t want to see.

Thanks.